'Red Dress' is meant to honour the over 1180 Murdered and Missing Indigenous Women and Girls in Canada and raise awareness for this tragic and ongoing issue.
After hearing the song in it's early stages, award-winning artist Chantal Kreviazuk was compelled to lend her voice to the song and the cause.
The title "Red Dress" and the concept for video were derived from artist Jaime Black's REDress Project where 600 red dresses were donated and installed in public spaces throughout Winnipeg and across Canada as a visual reminder of the staggering number of women who are no longer with us. The hope for the installation was to draw attention to the gendered and racialized nature of violent crimes against Aboriginal women and to evoke a presence through the marking of absence.